Program Overview

The Salesforce Marketing Cloud Certification Training is designed to provide professionals with the expertise needed to implement and manage marketing campaigns effectively using Salesforce Marketing Cloud (SFMC). Salesforce Marketing Cloud is a powerful marketing automation platform that allows businesses to manage personalized marketing journeys, email campaigns, social media integration, customer analytics, and much more. This course will guide you through the entire marketing cloud ecosystem, from data management to customer journey building, segmentation, automation, and reporting. Upon completion, you will be prepared for the Salesforce Marketing Cloud Certification Exam, which will validate your skills and make you a highly sought-after marketing cloud professional.

Eligibility Criteria

  • Prerequisites: Familiarity with Salesforce (Admin or Developer) and basic marketing concepts is helpful but not mandatory.
  • Ideal for: Marketing professionals, Salesforce administrators, marketing automation specialists, digital marketers, and anyone looking to specialize in Salesforce Marketing Cloud.

Skills covered

  • Introduction to Salesforce Marketing Cloud
  • Email Marketing & Campaigns
  • Journey Builder
  • Audience and Data Management
  • Automation Studio
  • Social Media Integration
  • Analytics and Reporting
  • Mobile Marketing
  • Personalization & AMPscript
  • Salesforce Marketing Cloud Integration

Tools covered

  • Email Studio: Create and manage personalized email campaigns.
  • Journey Builder: Build and automate customer journeys across multiple channels.
  • Automation Studio: Automate repetitive tasks and workflows in marketing campaigns.
  • Audience Builder: Segment and organize your audience data based on specific criteria.
  • Contact Builder: Manage customer profiles, data extensions, and contact attributes.
  • Social Studio: Monitor social media activity, engage with customers, and run social campaigns.
  • Analytics Studio: Create custom reports and dashboards to track campaign performance.
  • Mobile Studio: Manage mobile marketing efforts, including SMS and push notifications.

Learning Experience Highlights

  • Interactive Peer Learning: Collaborate and network with peers and mentors in a dynamic online environment.
  • Flexible Access: Missed a session? Catch up anytime with recorded classes.
  • Dedicated Mentorship: Get personalized guidance through expert mentoring sessions.
  • Comprehensive Support: A dedicated cohort manager is always ready to assist you.

Career Support with Job Assistance

Our exclusive JobAssist Plus program helps you transition from learner to professional by providing:

  • Group mentoring and networking opportunities
  • Interview preparation and skill assessments
  • AI-driven profile optimization
  • Mock interviews with industry mentors

Average Starting Salary in India : ₹8 – ₹10 LPA

Growth Potential : With GenAI skills, professionals can expect 1.5x faster promotion cycles and broader global opportunities.

Why join this course ?

Elite Certificate

Receive a certificate of program completion from simplirise

Unlock Exclusive Opportunities

Engage in live virtual master classes delivered by experience faculty

Experience Hands-on Learning

Applied learning through 15+ hands-on projects and tools with seamless access to integrated labs

Learn Popular GenAI Tools

Exposure to ChatGPT, Hugging Face, DALL-E 2, Gemini and other prominent tools

What Makes This Program Unique?

  • Industry-relevant curriculum aligned with real job roles
  • Practical tools used by top companies around the world
  • Peer learning and community-based progress tracking
  • Modular design — easy to follow and digest even for beginners
  • Access to Simplirise Corporate Network for job placement opportunities

Registration Process

Fill out the form and tell us why you're interested in the program.

Our admissions team will evaluate your background and motivation.

Once selected, secure your seat by paying the admission fee and begin your learning journey.

Apply here

Frequently Asked Questions?

Salesforce Marketing Cloud (SFMC) is a powerful digital marketing platform that helps businesses deliver personalized marketing campaigns through email, mobile, social media, and other digital channels. It provides tools to manage customer data, create personalized content, and automate marketing workflows. SFMC integrates seamlessly with other Salesforce products to offer a complete marketing solution.

While prior knowledge of Salesforce CRM and basic marketing concepts can be helpful, this course is designed for all levels of experience. We will start with the basics of Salesforce Marketing Cloud and progressively dive into more advanced topics, ensuring you can apply your knowledge regardless of your background. The course will guide you through each concept step-by-step.

  • Create and manage email marketing campaigns using Email Studio.
  • Automate customer journeys using Journey Builder and Automation Studio.
  • Integrate Salesforce Marketing Cloud with Salesforce CRM and other platforms.
  • Use AMPscript for dynamic email personalization.
  • Measure and analyze marketing performance using Analytics Studio.
  • Achieve Salesforce Marketing Cloud Certification.

The course takes approximately 2 to 3 months to complete, depending on whether you choose the self-paced or instructor-led option. You will spend about 5–8 hours per week working through modules, assignments, and projects. The course is designed to fit your schedule while providing ample time to grasp each concept and practice hands-on.

The Salesforce Marketing Cloud Certification is a credential that validates your expertise in using Salesforce Marketing Cloud to manage customer relationships, create and automate marketing campaigns, and analyze marketing data. Passing the certification exam demonstrates your proficiency and can help boost your career as a Salesforce Marketing Cloud professional.

Yes, upon successfully completing the course, you will receive a Salesforce Marketing Cloud Certification. This certificate demonstrates your ability to work with Salesforce Marketing Cloud and is an excellent addition to your resume and LinkedIn profile. It is highly recognized in the marketing and CRM industry.

Yes, this course is designed to prepare you for roles such as Salesforce Marketing Cloud Consultant, Marketing Automation Specialist, Email Marketing Manager, and Digital Marketing Specialist. After completing the course and obtaining the certification, you'll be equipped with the skills necessary to manage complex marketing campaigns and drive business results.

You can register for the Salesforce Marketing Cloud Certification Training by visiting the course provider’s website. Once registered, you’ll get immediate access to course materials, including video lectures, hands-on labs, and quizzes. Choose between self-paced or instructor-led options depending on your preference.