Program Overview

The Search Engine Optimization (SEO) course is designed to help you master the art of optimizing websites to rank higher on search engine results pages (SERPs) and drive organic traffic. SEO is one of the most in-demand skills in digital marketing today, and this course will provide you with hands-on knowledge and practical skills to effectively increase a website's visibility, improve online rankings, and generate sustainable web traffic. From keyword research and on-page optimization to link building and SEO analytics, this course covers everything you need to know to become an expert SEO professional. By the end of this course, you’ll be able to create SEO strategies, conduct audits, optimize content, and use tools like Google Analytics and SEMrush to track and improve SEO performance.

Eligibility Criteria

  • No prerequisites required: This course is ideal for beginners looking to build a career in SEO, or for marketers and business owners who want to improve their website’s performance.
  • Ideal for: Digital marketers, content creators, small business owners, and anyone interested in improving their website’s organic visibility and search engine rankings.

Skills covered

  • Understanding SEO Basics
  • Keyword Research
  • On-Page SEO Optimization
  • Technical SEO
  • Off-Page SEO (Link Building)
  • SEO Analytics & Reporting
  • Local SEO
  • Content Marketing for SEO
  • Mobile SEO
  • SEO Trends & Algorithm Updates

Tools covered

  • Google Analytics: Learn how to use Google Analytics to track website performance, measure traffic, and analyze user behavior.
  • Google Search Console: Understand how to use Google Search Console for monitoring your website’s performance on Google search, tracking keywords, and fixing crawling issues.
  • SEMrush: Get hands-on experience with SEMrush to perform keyword research, analyze competitors, track rankings, and conduct website audits.
  • Ahrefs: Learn how to use Ahrefs for backlink analysis, keyword research, and competitor research.
  • Moz: Master the use of Moz for tracking SEO metrics, discovering opportunities for link building, and optimizing content.
  • Yoast SEO (for WordPress): Learn how to use the Yoast SEO plugin to optimize WordPress websites for better rankings.
  • Screaming Frog SEO Spider: Use Screaming Frog to perform website audits and technical SEO analysis.
  • Google Keyword Planner: Gain proficiency in Google Keyword Planner to perform keyword research and plan content around high-value keywords.

Learning Experience Highlights

  • Interactive Peer Learning: Collaborate and network with peers and mentors in a dynamic online environment.
  • Flexible Access: Missed a session? Catch up anytime with recorded classes.
  • Dedicated Mentorship: Get personalized guidance through expert mentoring sessions.
  • Comprehensive Support: A dedicated cohort manager is always ready to assist you.

Career Support with Job Assistance

Our exclusive JobAssist Plus program helps you transition from learner to professional by providing:

  • Group mentoring and networking opportunities
  • Interview preparation and skill assessments
  • AI-driven profile optimization
  • Mock interviews with industry mentors

Average Starting Salary in India : ₹8 – ₹10 LPA

Growth Potential : With GenAI skills, professionals can expect 1.5x faster promotion cycles and broader global opportunities.

Why join this course ?

Elite Certificate

Receive a certificate of program completion from simplirise

Unlock Exclusive Opportunities

Engage in live virtual master classes delivered by experience faculty

Experience Hands-on Learning

Applied learning through 15+ hands-on projects and tools with seamless access to integrated labs

Learn Popular GenAI Tools

Exposure to ChatGPT, Hugging Face, DALL-E 2, Gemini and other prominent tools

What Makes This Program Unique?

  • Industry-relevant curriculum aligned with real job roles
  • Practical tools used by top companies around the world
  • Peer learning and community-based progress tracking
  • Modular design — easy to follow and digest even for beginners
  • Access to Simplirise Corporate Network for job placement opportunities

Registration Process

Fill out the form and tell us why you're interested in the program.

Our admissions team will evaluate your background and motivation.

Once selected, secure your seat by paying the admission fee and begin your learning journey.

Apply here

Frequently Asked Questions?

SEO (Search Engine Optimization) is the practice of optimizing websites to rank higher on search engine results pages (SERPs). It helps increase a website’s visibility, drive organic traffic, and ultimately improve conversions and sales. SEO is vital for businesses that want to build an online presence and reach potential customers without relying on paid advertising.

No, this course is designed for beginners, and you do not need prior technical knowledge. While the course does cover some technical aspects of SEO (like website speed, crawlability, and mobile optimization), all of these concepts will be explained in an easy-to-understand manner. You'll gradually build up your technical SEO skills.

The SEO course typically takes 2 to 4 months to complete, depending on the learning format. If you opt for self-paced learning, you can complete it at your own speed. For instructor-led learning, the course is typically structured over a few months. The course is designed to be flexible for busy professionals.

Yes, by the end of the course, you will have the skills and knowledge needed to optimize your own website. You will learn how to perform keyword research, optimize on-page SEO, improve technical SEO, and develop an effective link-building strategy. Additionally, you will be able to track performance using Google Analytics and other SEO tools.

You will learn how to use some of the most popular SEO tools, including Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, Yoast SEO, and more. These tools will help you manage and optimize your SEO efforts effectively. The course provides guidance on how to use these tools for research, analysis, and tracking SEO performance.

SEO is an ongoing process. While initial optimization can lead to improvements in rankings, continuous efforts are required to maintain and improve your site’s performance. This includes updating content, monitoring keywords, staying up to date with Google’s algorithm updates, and ensuring technical SEO remains optimal. It’s important to regularly check SEO metrics and adapt your strategy.

Yes, you will receive an SEO Specialist Certificate upon successfully completing the course. This certificate will showcase your expertise in SEO and can be a valuable addition to your resume or LinkedIn profile. The certification can help you pursue SEO-related roles in various industries.

  • SEO Specialist
  • SEO Analyst
  • SEO Manager
  • Digital Marketing Specialist
  • Content Marketing Manager
  • Website Optimization Specialist
  • E-commerce SEO Expert
  • SEO Consultant
  • Freelance SEO Expert

Yes, this course is beginner-friendly and does not require any prior experience in digital marketing. The course begins with the basics of SEO and gradually covers more advanced topics, so you can start from scratch and learn at your own pace. The practical assignments will also help you apply your knowledge to real-world scenarios.

You can register for the SEO Course by visiting the official course provider’s website. Once you register, you will gain access to the course material, including videos, assignments, tools, and more. You can choose between self-paced learning or instructor-led options depending on your preferences.

Simplirise

  • Email : support@simplirisebiz.com
  • Phone : +91 72 59 88 77 07